Selling With Alex

Welcome to my exclusive video series designed to guide you through the key steps of selling your home in today’s Minnesota real estate market. My mission is to deliver a smooth, strategic, and truly unmatched selling experience. I’m passionate about educating my clients on what it takes to sell successfully—from pricing and staging to marketing and negotiation—while maintaining clear, consistent communication at every stage. With over 500 homes sold and extensive expertise in Blaine, Anoka County, and the greater Twin Cities area, I use proven strategies and innovative marketing to help your home stand out and sell for top dollar in a competitive market.

Choosing The Right Realtor

When it comes to choosing the right REALTOR® to sell your Minnesota home—especially in Blaine or Anoka County—there are five key qualities to look for. First, your agent should have expert knowledge of the local market and a strong record of success. Clear and consistent communication is essential, so you always know what’s happening. Integrity matters—your REALTOR® should put your best interests first at every turn. A strong reputation backed by client testimonials shows they deliver results. Just as important is finding someone you genuinely connect with—someone who brings energy, support, and guidance throughout the process. With over 500 homes sold, I bring all of these qualities to the table to ensure a smooth, strategic, and rewarding home-selling experience.

Selling #1: Powerful Professional Photography

Every aspect of my listing photo package is meticulously crafted to showcase your home's full potential. With professional photography capturing both the interiors and exteriors, along with captivating sunset shots, your property is presented in the best light possible. In addition, I provide virtual tours and Matterport walkthroughs, allowing prospective buyers, especially relocation buyers, to visualize themselves in your home virtually. By strategically selecting images that highlight the 5 or 6 key features upfront, I attract and engage potential home buyers from the beginning, ensuring your listing stands out in today's competitive Twin Cities real estate market. Trust me, I’ll elevate your property's visibility and appeal through expertly curated visuals.

Selling #2: In Depth Market Price Evaluation

When it comes to selling your Minnesota home, I am dedicated to providing in-depth home price evaluations to help you understand what your home is worth. With a commitment to education, I approach this process with passion, ensuring you comprehend all the intricacies involved in determining the optimal sales price for your home. I guide you through each step, discussing the various factors influencing the price-setting process and even establishing a fallback price in the event of unforeseen challenges. My strategic approach to home pricing sets me apart from other realtors. Just another reason to consider working with me when selling your Minnesota home.

Curious about the value of your home? Email me or tap here to submit your info!

Selling #3: Buzz For Your Home By Networking

When selling your Minnesota home, I leverage Edina Realty’s exclusive NetworkOne platform to create early off-market exposure. This powerful tool allows me to generate buzz, collect valuable feedback on pricing, and adjust our strategy before your home officially hits the market. By promoting your property to a network of motivated agents and buyers, we may even secure a sale early—saving you time, stress, and extensive showings. This strategic approach is especially helpful for sellers who want flexibility, privacy, or a quicker timeline. With over 500 homes sold, I know how to use innovative tools like NetworkOne to maximize your home’s visibility and streamline your selling experience.

Selling #4: Benefits Of Open Houses

Open houses offer strong advantages for sellers in the Minnesota real estate market—especially in high-demand areas like Blaine and Anoka County. Hosting an open house maximizes your home’s exposure to serious buyers, including those not yet working with an agent. It also provides a convenient option for buyers who may have scheduling conflicts with private showings. Open houses create additional buzz and allow more eyes on your property in a short amount of time. By increasing foot traffic and encouraging immediate interest, they enhance your home’s visibility, market appeal, and potential to attract competitive offers.

Selling #5: Closing Day For Sellers

Closing day is one of the most exciting milestones when selling your Minnesota home—and I’m here to make sure it goes smoothly. I proudly partner with Eric Fisk from Edina Realty Title to guide you through every detail of the process, so you feel confident and prepared from start to finish. From pre-signing logistics to the final disbursement of funds, we offer expert insight and support every step of the way. Eric is also a certified remote notary, giving relocation buyers and sellers flexible signing options when needed. Whether you're selling in Blaine, Anoka County, or anywhere in the Twin Cities, our goal is to simplify your experience and make closing day just as seamless and rewarding as the entire home-selling journey. With over 500 homes sold, I know exactly how to navigate this final step and get you across the finish line with confidence. 💯

Alex Murray